DESTINATION MARKETING
DEVELOPING INNOVATIVE STRATEGIES
ACHIEVING GROWTH
ABOUT US
IGG Destination Marketing is a full-service destination marketing company with more than 30 years’ experience.
Company principal, Chris Ingram, has previously worked with national destination marketing organisations, including Tourism Australia and Cook Islands Tourism, as well as international hotel chains, and national tour operators.
IGG Destination Marketing have an established Trans-Tasman approach for our clients, and we have forged a network spanning the Australasian markets enabling us to work with a coordinated approach.
At IGG Destination Marketing, our philosophy is that success in todays’ ultra-competitive destination market can only be achieved through in-depth product knowledge and long-term strategies, coupled with personalised and dedicated service.
We believe that individualised service and product expertise are jeopardised when a company takes on many clients and projects from disparate areas, and therefore we have kept our client base small and focused.
As a result, our clients are assured that their destination receives focused, individualised attention based on the expert knowledge we have of the region.
With a footprint in both Sydney - Australia, and Auckland - New Zealand, we are central to all the major Australasian markets.
OUR SERVICES
IGG Destination Marketing maintains contact with tour operators, travel consortia, airlines, PCO’s, corporate incentive buyers and media in the Australasian markets.
We coordinate and attend sales missions and roadshows, assist with product and tour development, conduct training seminars and other events including familiarisation tours and site visits.
We also coordinate public and media relations, organise group and individual press visits, manage media relations at trade and consumer events, operate our media database structures, crisis management and all consumer relations and fulfillments.
IGG Destination Marketing has a successful history, as a partnership marketing organisation, working with member-based convention and visitor bureaus, and government funded destination marketing organisations.
Please contact us to discuss our client base, the work we have done for them, and how we might assist you.